Premium hunting and fishing gear curated by outdoorsmen who live it every day. Trail cameras, tackle, and everything in between — delivered to your door.
Soft, tear-resistant plastic baits with free-moving tentacles that quiver on the drop and tantalize fish into striking — a softer formula built for extra action and improved hookups. Available in Baby 8, DeadCenter 15, Magnum 20, and the all-new Beast 25mm across a lineup of pro-selected colors — including our Greenpumpkin Green.
Baby 8 · DeadCenter 15 · Magnum 20 · Beast 25mm
Cellular trail cameras with live streaming, on-demand video, and multi-carrier connectivity. Know what's on your property before you ever leave the truck.
The WiseEye DC-2 is the most capable cellular trail camera on the market — built for serious hunters who want total control from anywhere, without ever leaving the truck. ActionShot lets you record up to 5 minutes of HD video on demand straight from your phone. Live Stream puts you right there in real time — watch your stand from anywhere, anytime. And with a 0.35-second trigger speed and 80-foot detection range, you won't miss a thing that walks by. MultiCarrier Connectivity automatically locks onto the strongest available network — AT&T, Verizon, T-Mobile, US Cellular, and more — so you stay connected no matter how deep in the woods you go. Built-in GPS tags every image with automatic weather data through the HuntControl app, giving you the full picture on every hit. The removable 12 AA battery tray means quick swaps in the field, and the CritterClip keeps your power cord locked in place against curious animals. No SD card required — 32GB of internal storage is built right in, with room for up to 128GB via SD card expansion. Key Features: - ActionShot: record up to 5 min HD video on demand - Live Stream: real-time video feed on demand - MultiCarrier Connectivity — AT&T, Verizon, T-Mobile, US Cellular & more - 32GB internal storage — no SD card needed (expandable to 160GB) - Built-in GPS with automatic weather tagging - 5MP sensor with 32MP images - 100ft IR flash range, 80ft detection range - 0.35-second trigger speed - Dual long-range antennas - Removable 12 AA battery tray — Li-ion compatible - CritterClip external power cord lock - Custom WiseEye camo pattern - Includes HuntControl animal movement forecasting app Weight: 1.75 lbs | Dimensions: 8.90 × 7 × 3.75 in
The WiseEye DC-2 No Glow is the most capable stealth-mode cellular trail camera on the market — built for serious hunters who want total control from anywhere, with a flash that never gives them away. The No-Glow infrared flash stays completely invisible to game and to anyone else on the property, so you can run cameras on bedding areas, pinch points, scrape lines, and trespass-prone ground without ever lighting them up. Everything else is pure DC-2 capability. ActionShot lets you record up to 5 minutes of HD video on demand straight from your phone. Live Stream puts you right there in real time — watch your stand from anywhere, anytime. And with a 0.35-second trigger speed and 80-foot detection range, you won't miss a thing that walks by. MultiCarrier Connectivity automatically locks onto the strongest available network — AT&T, Verizon, T-Mobile, US Cellular, and more — so you stay connected no matter how deep in the woods you go. Built-in GPS tags every image with automatic weather data through the HuntControl app, giving you the full picture on every hit. The removable 12 AA battery tray means quick swaps in the field, and the CritterClip keeps your power cord locked in place against curious animals. No SD card required — 32GB of internal storage is built right in, with room up to 128GB via SD card expansion. Key Features: Invisible No-Glow IR flash — undetectable to game and trespassers ActionShot: record up to 5 min HD video on demand Live Stream: real-time video feed on demand MultiCarrier Connectivity — AT&T, Verizon, T-Mobile, US Cellular & more 32GB internal storage — no SD card needed (expandable to 160GB) Built-in GPS with automatic weather tagging 5MP sensor with 32MP images 80ft IR flash range, 80ft detection range 0.35-second trigger speed Dual long-range antennas Removable 12 AA battery tray — Li-ion compatible CritterClip external power cord lock Custom WiseEye camo pattern Includes HuntControl animal movement forecasting app Weight: 1.75 lbs | Dimensions: 8.90 × 7 × 3.75 in
Handcrafted turkey calls, deer calls, and locator calls built by hunters who've spent a lifetime in the timber.
Adult Doe Estrus Bleat Can To produce a bleat, turn the call upside down and return to upright position. Bleats should last for 3-4 seconds. Repeat 2-3 times every 10-20 minutes. Occasionally use in conjunction with a grunt call. To add different tones to the Bleat Can, cup hand over top of call then remove when calling.
Handcrafted soft plastics engineered on Lake Lanier — proven on pressured fish, built to last in your tackle box.
The perfect design for the “Hover” - “Moping” – or “Strolling” technique. It’s deadly on our Damiki and Ball Head Jigs….or nose hook it and put a nail weight in the solid belly. The wide body design lets it “glide” and allows to be cut down to match the hatch! 4 inches
Precision-machined tungsten jigs, jig heads, weights, and blades for anglers who refuse to compromise on feel or performance.
Science-backed livewell and fish care — advanced water treatments, anti-foam, and fish health sprays engineered to keep your catch healthy from livewell to release.
Because Running Out Isn’t an Option. You wouldn’t launch with half a tank of gas. Don’t launch with half a livewell plan. The SmartSoak™ Pro Series Refill Packs are built for serious anglers who fish hard, fish often, and refuse to compromise fish care. Whether you’re grinding multi-day events or running back-to-back derbies, this system keeps your livewell dialed in from first cast to final weigh-in. The “Slot” Pack 16oz SmartSoak™ + 64oz Refill Named after the fish you protect and the ones you build a bag around. The Slot Pack is perfect for weekend tournaments, club events, or anglers who want extended coverage without going full bulk. You get your 16oz ready-to-pour bottle plus a 64oz refill to reload and stay prepared. Stabilizes livewell pH Supports gill function and oxygen uptake Reduces stress response Protects slime coat integrity Helps maintain fish vitality and weight Compact. Efficient. Tournament smart. The “Lunker” Pack 16oz SmartSoak™ + 1 Gallon Refill Built for grinders. Guides. Multi-day competitors. If you’re chasing hawgs, don’t think small. The Lunker Pack delivers maximum volume and maximum control. Your 16oz bottle stays on deck for precision dosing, while the full gallon refill keeps you locked in for long practice days, hot-water events, and stacked tournament schedules. Bulk supply for extended events Consistent water chemistry management Reduced physiological stress in confined fish Professional-level livewell control Confidence when the pressure is highest When ounces separate checks from excuses, you don’t gamble on fish care. Fish Care Is Part of the Strategy Tournament bass face: Rapid pressure changes Heat stress Confinement stress Repeated handling Elevated metabolic demand SmartSoak™ is engineered to address the water chemistry and stress variables that cost anglers weight and fish. Whether you choose the Slot or go full Lunker, you’re choosing control. Protect the fish. Protect the weight. Protect the win
Foam isn’t just cosmetic—it’s a functional problem. FOAMFADE is a precision-engineered surface anti-foam spray designed specifically for livewells, bait tanks, and confined freshwater systems. By rapidly collapsing surface foam, FOAMFADE™ restores proper gas exchange, improves aeration efficiency, and helps reduce stress on fish during transport and holding. Unlike generic defoamers, FOAMFADE is formulated for fish-occupied systems, targeting foam at the air–water interface without altering water chemistry or dispersing unnecessary agents throughout the water column. Why Foam Matters Surface foam forms from proteins, waste, agitation, and additives under stress conditions. Once established, it can: -Block oxygen transfer at the water surface -Trap waste gases -Reduce aerator effectiveness -Increase physiological stress in confined fish FOAMFADE™ removes the foam barrier, reopening the surface so oxygen can move freely and livewell systems can perform as designed. What Makes FOAMFADE Different Instant Surface ActionKnocks down foam within seconds of application. Oxygen-First DesignRestores open surface area for improved gas exchange and aeration efficiency. Fish-Safe & Chemistry NeutralDoes not affect pH, salinity, electrolytes, ammonia binders, or conditioners. Surface-Only TargetingActs where foam forms—without unnecessary exposure to fish or biofilters. System CompatibleDesigned to work seamlessly with SmartSoak™ and SmartSpray™. How It Works Foam is stabilized by organic surfactants and proteins that increase surface tension. FOAMFADE disrupts this structure at the air–water interface, allowing bubbles to rapidly coalesce and collapse. The result is a clear, open surface that improves oxygen entry and waste gas release—without masking underlying water quality issues. How to Use -Spray 1–3 pumps directly onto surface foam -Foam collapses within seconds -Reapply as needed during high-stress conditions -For surface application only. Do not spray directly onto fish. Ideal For -Tournament livewells -Bait tanks and minnow systems -Transport and holding tanks -Warm water and high biomass conditions -Protein-heavy or agitated systems Part of the Fish Nerd Labs Livewell System FOAMFADE is designed to complement: -SmartSoak — water conditioning & stress reduction -SmartSpray — direct fish health support Together, they provide a complete, science-driven approach to livewell management. Fish Nerd Labs Engineered solutions for fish health — not shortcuts.
Handcrafted fixed-blade knives from Bonds Creek Knives — EDC, hunting, skinning, and small-game blades forged for a lifetime in the field, plus the carry attachments to wear them your way.
Patented, varmint-proof M1 broadcast feeders from MegaToad Outdoors — plus barrel bands, leg kits, and 12V solar panels to build out your setup. Simple to deploy in the field and tough enough to run season after season.
Official Backroad Baitz & Outdoors apparel — trucker hats and soft cotton tees built for long days on the water and in the woods. Wear it proud, everywhere the backroads take you.